In this world, those who live for the world don't understand the ways of those who are saved. When you live for the world, giving up sinful ways is like death. Since the beginning of time, God has been portrayed as an ogre in the sky who is ready to strike you down if you sin. For those who don't understand who God really is, they see any belief in him as pointless or crazy. A relationship with God isn't viewed as a relationship with God. It is viewed as slavery. God gave us free will. What we as believers need to do is show others the difference between "the freedom to sin" and "the freedom from sin." Show the difference between love and judgement.
"If our love is tragedy, why are you my remedy? If our love's insanity, why are you my clarity?" -Zedd